To understand Fuel Transport today, it\u2019s important to know a little about me and why I\u2019ve spent the last 13 years shaping Fuel into a different kind of logistics company.<\/p>\n
My name is Rob Piccioni. I started in the industry with a Montreal freight broker when I was 19. I was promoted to operations manager by 22 and was made a junior partner one year later. The business was doing well and by the time I was 30 I was making a very good living.<\/p>\n
And then, in 2003, I realized I had to start over. <\/strong><\/p>\n In the 10-plus years I was in that first job, I learned all I needed to move freight, but the most valuable lessons were about how I could do things differently. How I could do things better.<\/p>\n I believed passionately that I could build something of my own\u2014something with a grander vision that myself and my employees could feel proud of every day. That goal\u2014a different, better kind of logistics company\u2014has driven us for 13 years but we haven\u2019t said much about it. Until now.<\/p>\n Starting today, Fuel is going be to a lot more vocal about the industry and ourselves\u2014our ideas and vision for how things can be better. <\/strong><\/p>\n We are not changing how we think or what we do; we just want to share it with everyone. The core of the Fuel philosophy is the belief that we should make human decisions before business decisions. That we should treat each other\u2014our colleagues, coworkers and clients\u2014exactly as we treat our friends and family.<\/p>\n When we do that, the people on our team are more engaged, dedicated and committed to their work, their performance soars and so does customer satisfaction. Fuel has a \u201cnever say no\u201d mantra, not because myself or human resources made it a policy but because employees care enough to make it a reality.<\/p>\n But this is about more than just creating a happier workplace. It\u2019s about better business results for our clients. One of the fundamental problems with the industry today is short-term thinking and the transactional nature of the business.<\/p>\n We believe in a different approach that favors long-term commitments leading to more sustainable models, increased efficiencies and better results\u2014for everyone. Those long-term commitments will only come if we treat our clients with respect, if we are honest and transparent with them, and we earn their trust.<\/p>\n In the weeks ahead in other posts here at Driving Change<\/em>, we\u2019ll provide a more detailed picture of how and why that different vision for the industry would work, we\u2019ll share stories about Fuel successes so far, what it\u2019s like to be part of the Fuel team and how technology is improving all aspects of what we do.<\/p>\n But in this first post I just wanted to provide an introduction to Fuel and myself. To explain why, rather than profit, revenue or growth, I prefer to use words like accountability, sustainability and transparency when describing how Fuel can be different and, in being different, set new benchmarks for the industry.<\/p>\n It\u2019s why I started Fuel 13 years ago, and it\u2019s what drives everyone on my team to get better and better every day.<\/p>\n <\/p>\n \u2014Rob Piccioni<\/p>\n","protected":false},"excerpt":{"rendered":" To understand Fuel Transport today, it\u2019s important to know a little about me and why I\u2019ve spent the last 13 […]<\/p>\n","protected":false},"author":16,"featured_media":1056,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"post_folder":[],"class_list":["post-993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-volet-fuel-fr"],"acf":[],"yoast_head":"\n